Kathy Ji Youn Lee

Kathy Ji Youn Lee is the CEO of OnPlanB, a company she founded in 2016. OnPlanB provides healthy everyday foods, such as berry juice and collagen jelly, to customers worldwide. The company's registered trademark is "JUST NATURE."

Ms. Lee decided to enter the health food business after losing a family member to a sudden illness. Currently, she is working to grow OnPlanB into a small but strong global company that develops, produces, and distributes everyday food and cosmetic products, combining science and technology to contribute more effectively to maintaining health.

After studying physics at Postech and working as a researcher at Samsung Advanced Institute of Technology, Ms. Lee traveled to the United States, where she earned a Bachelor of Fine Arts and a Master of Fine Arts from the School of the Art Institute of Chicago. She then pursued a successful career as a painter, designer, and art director.